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Customer Spotlight: 6SensorLabs

Learn how we identified the right audience for Carla as well as what it was like to work with our team.

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Top Advertising Campaigns of 2015

Need some inspiration? Learn from the best cross-channel campaigns of 2015

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Vlog Episode 2: 2016 Digital Marketing Trends

More 2016 Digital Marketing trends regarding Mobile, Video, and Personalized Engagement.

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3 Digital Trends You’ll Want to Know in 2016

This year will bring new digital trends that will disrupt and excite the marketing and advertising landscapes for months to come. Prepare yourself for these trends to stay ahead of the game.

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6 Tips to Better Target Your Audience

Finding the right audience, in the right place, at the right time can be a challenge. It doesn’t have to be though. This is our list of six ways to make sure you find the segments your looking for and how to keep them engaged once you do!

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Paid Social Media Made Easy, Part 2: Twitter

After Facebook, Twitter is the second most used social media site by marketers. In order to be successful, you first need to understand what options are available and how they can make a difference in your efforts.

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5 Digital Media Tactics To Gain Customers from Your Competitors

Having a competitive marketing strategy is a must these days. If you don’t have one, your competitors likely do. In this post we’ll cover competitive tactics you should consider including in your advertising efforts to gain highly qualified leads. The reason these tactics are so powerful is because the leads are already far down the sales funnel.

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Paid Social Media Made Easy, Part 1: Facebook, Linkedin, Pinterest

Social Media is a critical component to growing a business but not everyone knows how to navigate the space. According to a study by Social Media Examiner, 97% of markers are currently using social media but 85% of them aren’t sure what social media tools are best to use for their business. This post is the first of a multi-part series that explores the various channels available and how they can be used to promote your brand. When used correctly, social media can be an incredibly powerful tool for driving website traffic, building brand awareness, and increasing conversion rates.

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The RTB Ecosystem: Understanding the role of the Trading Desk

Ever wondered what confusing Ad Tech terms like Trading Desk, DSP, SSP, and DMP mean? Learn about the role of the Trading Desk with insights into the relationships it keeps with key participants within the RTB Ecosystem.

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