Facebook is a great platform from which to advertise, and it does auto-optimize campaigns based on your choice between clicks to website, daily unique reach, clicks or impressions. However there are steps you need to take proactively to make sure your ads will get the best chance to succeed.
Many promises have already been made. According to Immersv for example, “Consumers will spend $5.1 billion on virtual reality gaming hardware, accessories and software in 2016”.
In today’s ever-changing marketing landscape, one thing has remained consistent: data rules marketing.
The right advertising campaign can help you reach more consumers in markets you may or may not have considered before, be that locally or online.
Ever wondered what confusing Ad Tech terms like Trading Desk, DSP, SSP, and DMP mean? Learn about the role of the Trading Desk with insights into the relationships it keeps with key participants within the RTB Ecosystem.