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Personal Branding: Make a Name for Yourself Online

It is no longer enough to just be there. Standing out and projecting a clear, recognizable online voice is often the only way to attract an audience in the digital space.

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How to Create & Stick to a Content Calendar

Content creation is not as simple as posting a Facebook status or Tweet every so often from your company’s accounts.

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RTB-Media Improves, Simplifies and Unifies Cross-Channel Ad Performance Dashboard

  RTB-Media Improves, Simplifies and Unifies Cross-Channel Ad Performance Dashboard RTB-Media’s all-in-one dashboard empowers marketers by delivering and visualizing ad performance information across dozens of the most popular ad platforms   San Francisco, Cal. – March 16, 2016 – RTB-Media (www.rtb-media.me/reporting), the leading provider of Cross-Channel Ad Reporting Platform today released its new and improved Ad Performance Dashboard. The release enables marketers to optimize their digital advertising campaigns by consolidating campaign performance and multiple logins from different Ad platforms into…

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How To Encourage Employee Advocacy

Your employees are your brand’s best and biggest digital cheerleaders.

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Vlog Episode 9: Types of Attribution Modeling

Compare how your different marketing channels–such as Direct, Paid, Organic, Referral and many more–are interacting.

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Vlog Episode 8: What is Online Attribution?

Attribution plays a key role in determining how to better allocate your cross-channel marketing budget.

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5 Metrics Every Business Should Consider

These will help you optimize your systems and processes and focus on the things that matter.

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Voice Search Optimization: Why and How It’s Done

To keep up with your customers you may need to optimize for voice search. Here’s how.

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Should You Advertise On Google, Bing, Or Both?

We share with you the differences between Google and Bing advertising and why you should consider both.

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