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data aggregation

How To Solve Your Marketing Data Nightmare

Data is crucial; and every marketer who manages digital advertising faces the same problem: how to aggregate and analyze data across multiple MarTech and Ad-Tech platforms. For many marketers, this task is a total nightmare. Marketers are spending too much time and money compiling their data just to have the ability to start analyzing stats. Currently they have limited options which require either manual “ETL” (Extract, Transform, Load) processes or support from developers, and some type of reporting platform or Business Intelligence (BI) tool.

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PBS

TitanTalk with Dev Basu, “Powered By Search”

Last week I interviewed Dev Basu, the founder of the fastest growing ad agency in Canada, “Powered By Search”. We talked with him about his company, how he started his business and what he thinks about the advertising landscape.     Can you tell me a little bit about yourself, your agency and how you started your business? My name is Dev Basu. I am CEO of “Powered by search”, but I really call myself Uber Experience Officer.  My job…

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dont-breath

TitanTalk with Rex Cook, CEO of AvatarLabs

Titans: What do you think is going to sneak up on the market that no-one sees? Cook: Some grassroots, millennial driven app or platform that acts like a referral system that dominates and guides Gen Z’s spending and cultural attitudes.   Titans: What is the most important rule in your life? Cook: Trying to do the right thing. Life and business are marathons, and eschewing the short term fix for what’s right longer term is challenging. Barack’s “When they go low, we…

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adv

TitanTalk with ADV’s Dmitry Korobkov (Havas)

A short interview with Dmitry Korobkov, а serial entrepreneur and Mad Tech angel-investor, founder and Chairman of ADV, one of the major communications groups in Russia and the CIS Data Fragmentation Leads to a Control Problem     Titans: What are the strengths of ADV? Korobkov: ADV creates a unique synergy with two global partners: IPG and Havas. This is the solid foundation of our platform, allowing us to use the most effective digital tools that ever existed.   Titans:…

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pillars-of-creation-copy

TitanTalk with Only Sky’s Salar Salashoor

Salar Salahshoor is the Founder and CEO of Only Sky. His team is hyper-focused on unique strategy, design, and development for apps, products, and the web. Salahshoor also serves as Managing Director for Disruptive Advertising, where he joined the team to lead strategic growth initiatives as well as inspire and nurture a strong client services culture. Titans: What do you think has changed in the world of growth marketing in the past few years?  Salahshoor: The obvious thing is the…

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3q

TitanTalk with 3Q Digital’s David Rodnitzky

David Rodnitzky is founder and CEO of 3Q Digital, a position he has held since the Company’s inception in 2008. Prior to 3Q Digital, he held senior marketing roles at several Internet companies, including Rentals.com (2000-2001), FindLaw (2001-2004), Adteractive (2004-2006), and Mercantila (2007-2008). David currently serves on advisory boards for several companies, including Marin Software, MediaBoost, Mediacause, and a stealth travel start-up. Titans: How many advertising platforms are you currently using? Rodnitzky: Around 10   Titans: Which advertising platform has provided…

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